Tags
90's
Advertisers
logo
Social Media
Social Media Marketing
Social Media Management
share on social

NBA Logos of the 90s - An Appreciation: Part I

The Tribe
Published
06 Jun 2019

The 1990s were a glorious decade for NBA team logos across the league.It’s hard to put a finger on just what made them so great compared to today’s NBA logos. While today’s team logos are more minimalist and abstract, 90s logos were more literal, unforgiving and uncompromising - just proud “to be” - not worried about looking fashionable.Put simply, team logos in the 90s reeked unadulterated “awesomeness."Without further adieu, here’s five of my favorite NBA logos from the 90s. In next month’s blog I'll take a look at a few of my other favorites from the decade.

The Top 5

The Houston Rockets

There’s so much to love here. As a 9-year old in 1999, I was drawn to this logo. How there’s a literal rocket, with a face… so good.They looked amazing on Houston’s uniforms:

I’d love to see James Harden and today’s Rockets wear these as a throwback next season.

The Utah Jazz

More “literalness” to the max. You have to love the detail of those mountains and the intricate indigo-to-blue fade. Beautiful.They looked incredibly great on the Jazz's 90s uniforms:

Like a work of art, beautiful.

The Toronto Raptors

Long before the Raptors landed Kawhi Leonard, they sported this phenomenal logo. Much like the Rockets’ 90s mark, it's an extremely literal representation of their nickname.Here's a look at Vince Carter repping the logo in the 90s:

Those pin-stripes/dinosaur fence barbed wires are just sick.

The Golden State Warriors

The dictionary definition of the word “Warrior” is “a brave or experienced soldier or fighter.” A pretty broad definition, right?So what did the Warriors do? They created a literal Warrior-man for their logo!You can spot the Warrior-man on their 90s uniform shorts:

Those lightning bolts are just amazing.The Detroit Pistons

You gotta love it. The teal green, the cylinder car pistons underlining the word “Piston,” and the ultra-detailed bronco representing a piston’s.... “horsepower.” So much to love here.Here's how they looked on the Pistons' 90s uniforms:

That's it for today! I hope you enjoyed this month’s 90s blast from the past. Stay tuned for next month’s look at my next favorite five NBA logos from the decade that was.Photo Credit: Getty Images

Do you have a project in mind? Let us help you bring it to life!

Contact us

Let's build a tribe together

Ideas, Ideas, Ideas

DESIGN
September 12, 2025

The Internet Is Obsessed with Nostalgia. Here’s How Brands Can Keep Up.

Nostalgia marketing taps into emotion to connect fast. Learn why it works, the risks to avoid, and how brands can use it with purpose.

Learn More
DESIGN
September 10, 2025

Custom Websites vs. Templates: How to Choose What Works for You

Learn the pros and cons of custom vs. template websites. Compare cost, speed, scalability, and design to find the right fit for your business.

Learn More
DESIGN
September 8, 2025

The Psychology of Collectibles: How Small Items Drive Big Sales

Discover how collectibles tap into human psychology to boost repeat sales and loyalty. Learn why small items like cards or toys drive big business impact.

Learn More

Featured Work

We don’t just deliver - we make a difference.

Here’s a look at some of our most impactful branding, web, and campaign work. These aren’t just projects - they’re proof of what’s possible when bold ideas meet the right tribe.

See More
Drag to explore more