The Best Social Platforms For Your Business & How To Measure Them
When investing in marketing, it’s important to measure the return on investment on efforts to see what is working and not working to help grow your business. Social media can be a wonderful marketing tool to help you do this because it is extremely measurable, editable and scalable over time.
PRSA Gift of Guidance Program Presentation
On November 10, I was invited to give a presentation at the Public Relations Society of America - San Antonio Chapter’s annual Gift of Guidance program.