The Edwards Aquifer is one of the most prolific artesian aquifers in the world and the source of drinking water for over two million people. Preserving the aquifer is paramount and Tribu got to help make that happen with social media, promoting community involvement, engagement and education for such a pristine resource.
With ideated and executed campaigns like “Did You Know H2O” we upped engagement by 690% for the Edwards Aquifer Authority (we also grew followership by over 70% and increased link-clicks by over 100%). Stats aside, we think community love and care for the Aquifer grew immeasurably.
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