The Generation You Are Missing in Your Marketing & Advertising Efforts
Generation C is a new generation of customer culture coined by Google. Unlike previous generations, Gen C is based more on a person’s mindset than their birth year. However, 61% of Gen C is under the age of 35.
4 Marketing Lessons to Learn from the NBA
Besides sharing video clips and interviews from before and after games, the NBA also publishes blog posts, articles, and an email newsletter.
3 spiked-seltzer brands with sparkling branding and marketing strategies
Over the last couple of years, the ‘spiked seltzer’ has become the beverage of choice for many Americans. Between White Claw, Truly, and Vizzy, it’s hard to keep track of the newest brand or flavor.