Santikos Rogue One Campaign

A legendary film franchise playing at a legendary San Antonio theatre circuit deserved a legendary social media campaign.
Charged with ensuring San Antonio’s moviegoers pre-ordered their “Rogue One: A Star Wars Story” tickets at Santikos Entertainment over competing Alamo City theatres, we devised a strategic and targeted social media campaign aimed at generating hype for San Antonians to pre-order their “Rogue One” tickets at Santikos (as opposed to competing theatres) on Sunday night, November 27th at 11:01 PM (the date and time Disney officially allowed us to begin selling tickets).