Utilitilize White Space
The urge by many business owners to fill up every inch of available space on a website is real. However, white space increases legibility and enables users to focus their attention. In fact, a study by Crazy Egg found that white space around titles and headings increases user attention by 20%.
Create web pages that are easy to scan
Legibility plays an important role in maintaining users’ interest, keeping them on your site, and engaging with your content. The majority of website visitors don’t actually read pages, they scan them searching for titles, bold text, and lists.
Optimizing CTAs
Calls to actions (CTAs) that utilize action words enable users to more easily navigate your site and allows them to find exactly what they want. Another factor to think about when creating CTA buttons is color and the psychology behind it. A study done by Maxymiser on the Laura Ashley website found that they were able to increase clicks on CTAs by over 11% just by testing color and text variations.
Like our work?
Contact us and let us make your project shine!
Tribe up your inbox and keep up with Tribu
Combat ad fatigue with 5 strategies to revive your campaigns. Renew engagement through creative rotation, personalization, and more.
Typography shapes your brand's voice and resonates with customers. Learn the importance of typography for branding success.
In the dynamic world of digital advertising, the key to success is understanding the psychology behind consumer behavior.
.gif)
210.209.9209
hello@wearetribu.com
420 Milam San Antonio, TX 78202
San Antonio, TX 78215
The Work
Services
About Us
On Our Minds
Careers
Contact Us
Stay up to date with the latest from our Tribe, celebrate achievements with us, and soak in new marketing insights.